Free Book Online
Big Data - Big Sales


Big Data - Big Sales

4.5 (1346)

Log in to rate this item

    Available in PDF Format | Big Data - Big Sales.pdf | English
    James M. Ouimet (Author)
The retail insurance market is years behind other industries in gathering customer data and using data analytics to truly understand customers, to gain valuable insights and drive sales, yet research shows it has the single greatest potential for innovation and profitable change. But data gathering and analytics do not stand alone. They are inextricably linked with customer centricity and customer lifetime value. Without so-called big data insurance carriers and their distribution partners cannot become truly customer centric, and without being customer centric, they can't fully maximize customer lifetime value. But together, they enable the business to innovate and differentiate, to create a truly unique and personalized customer experience, to target the right customers in the right way to generate the right results, and enable carriers and their distribution partners to drive profitable customer centric growth by leveraging their single most valuable asset--their customers.
2.2 (9838)
  • Pdf

*An electronic version of a printed book that can be read on a computer or handheld device designed specifically for this purpose.

Formats for this Ebook

Required Software Any PDF Reader, Apple Preview
Supported Devices Windows PC/PocketPC, Mac OS, Linux OS, Apple iPhone/iPod Touch.
# of Devices Unlimited
Flowing Text / Pages Pages
Printable? Yes

Book details

  • PDF | 30 pages
  • James M. Ouimet (Author)
  • CreateSpace Independent Publishing Platform (9 May 2014)
  • English
  • 5
  • Business, Finance Law
Read online or download a free book: Big Data - Big Sales

Review Text

The message text:

Other Ebook